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Industrial Strategic Partners
NAI READY Speakers

Insightful, actionable keynotes on
what really moves corporate site decisions.

Hal Johnson, SIOR, brings decades of real world experience in site selection, incentive negotiation, infrastructure strategy and industrial development. Whether you’re hosting an economic development conference, a port focused forum, a logistics panel or an industrial real estate roundtable, Hal delivers insightful, actionable presentations tailored to your audience.

Hal Johnson, SIOR
NAI READY Speaker

Hal Johnson, SIOR

Leader, NAI READY · Site Selection, Industrial Real Estate, Infrastructure Planning & Economic Development Expert

With decades of experience in corporate expansion, infrastructure planning and public private partnerships, Hal Johnson is a leading voice on how communities and companies can leverage site readiness and incentive strategies to drive growth. As the head of NAI READY, Hal has helped companies like BMW, Walmart, Michelin and Oatly successfully select sites and scale operations across the U.S.

Keynote Topics
  • Winning Site Selection: What Really Matters to Corporate Decision Makers
  • Incentive Strategy That Works: Balancing Business Needs with Community Value
  • Site Readiness: Preparing Your Product for Competitive Advantage
Featured Keynotes

Three talks. One operating thesis.

Each keynote is built around real project work and the lessons that don’t make it into the press releases. Tailorable in length and audience focus.

01

Winning Site Selection

What really matters to corporate decision makers.

This session pulls back the curtain on the decision making process used by global companies when choosing new locations. Hal breaks down how companies evaluate sites and what communities can do to win.

Takeaways
  • Understand the key factors businesses prioritize beyond incentives
  • Learn how to position your region for long term investment
  • Avoid the common missteps that eliminate sites early in the process
02

Incentive Strategy That Works

Balancing business needs with community value.

Explore the art and strategy of negotiating incentives that attract investment without compromising public interest. Hal outlines how to structure deals that support both company goals and local impact.

Takeaways
  • How to design incentives that align with project ROI
  • Metrics that matter to corporate and public stakeholders
  • Real world examples of incentive wins and lessons learned
03

Site Readiness

Preparing your product for competitive advantage.

A deep dive into what site readiness really means in today’s competitive market, and how communities can turn raw land into revenue generating opportunity.

Takeaways
  • Infrastructure essentials to have in place before prospects arrive
  • Tools to assess and improve your site inventory
  • Best practices from successful mega site developments
Clients Hal has worked with

Real projects.
Real outcomes.

Selected corporations, manufacturers, investors, rail and utility partners, and economic development organizations from across Hal’s career.

Corporations & manufacturers

  • BMW
  • Walmart
  • Michelin
  • Oatly Inc.
  • Magna NA
  • Toyota Tsusho America
  • Sempra Energy
  • Husqvarna
  • Pet Supply Plus
  • Freudenberg NA
  • Thermo King
  • Ottobock
  • American Fujikura Limited Global
  • Sunnex Tools
  • Zeus Industries
  • Moore Food Resources
  • Greenwood Fabricating & Plating
  • Kiswel US
  • Nature’s Value
  • Wingfan
  • Hounen Solar America
  • Green Metals Inc.
  • LioChem e Materials Kentucky
  • Slumbershield Inc.

Investors, logistics & advisors

  • Brennan Investments
  • Mixon Investments
  • BrooksGlover Group
  • Kearney Co.
  • Logisticus Group
  • Evoluxon Logistics
  • Precision Terminal Logistics
  • Atlas Insight
  • Global Location Strategies
  • McGuire Sponsel

Rail partners

  • BNSF Railroad
  • Norfolk Southern Railroad
  • North Carolina Railroad
  • The Aberdeen, Carolina & Western Railway

Authorities, parks & communities

  • Whitaker Park Development Authority
  • Laurens Electric Coop / Connexial Center Industrial Park
  • Superland Holdings / Shamrock Commerce Center
  • Orangeburg County / City Industrial Park (Building One)
  • Sandy Run Industrial Park
  • Calhoun County Industrial Park
  • Carolina Connector Rail Park
  • Mobile Gateway Park
  • Avondale Multimodal Park
Book Hal to speak

Bring real project lessons
to your stage.

Tell us about your event, audience, and the angle that would land best with your attendees. We’ll respond within one business day with availability and a tailored proposal.

SpeakerHal Johnson, SIOR
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